Cuideo wanted us to create their new website, so we could improve the UX and give it a much modern look. The website is an essential marketing tool for them to attract potential clients but also to recruit new caregivers.
Cuideo is a startup that facilitates the relationship between families and elderly caregivers. In a deprofessionalized sector, Cuideo makes a difference. They make it easier for families to find professional caregivers and also offers jobs to carers.
More about this project
Designing a usable, beautiful and scalable website
The requirements were very clear in this project: it had to be a usable, beautiful but also scalable and fast website. In partnership with mmxstudio we developed the website with Drupal, a content manager that allows the client to manage their own website with total independence.
Another key factor for Cuideo was its ratio of conversion from traffic to leads. That’s why the website was designed so all the pages lead to a contact form and therefore the overall conversion rate is as high as possible.